Author: Frank Boermeester

Frank Boermeester, MA Psych., MBA, is a multidisciplinary analyst and innovation expert on a mission to bring delight in healthcare. Frank combines advanced skills in research, human centred design and innovation processes. Frank drives our advisory work for customers, with a focus on developing analytical content and creative concepts, and the design and facilitation of Delight Workshops.

Infuse delight

infuse delight patient experience

We helped Janssen pharma rethink the entire Infuse Experience and turn it into a delightful journey for patients, their relatives and health professionals (haematologists, primary physicians and nurses). With our uniquely designed inspiration material and Delight thinking toolset – co-developed with our partner Pieter Sprangers at Domo de Refontiro – we unlocked unknown frictions, all amenable for […]

Patient Delight

Patient Delight movement manifesto

Janssen, a Johnson & Johnson company, has launched a Patient Delight movement manifesto based on Koen Kas’ keynotes and book ‘Your guide to delight’. It accompanies their move from selling medication, to selling real patient services and experiences ….not just beyond the pill.